Friday, May 15, 2020

Cassius Dio

Cassius Dio, also sometimes known as Lucius, was a Greek historian from a leading family of Nicaea in Bithynia. He is perhaps best known for publishing a through history of Rome in 80 separate volumes. Cassius Dio was born in Bithynia around 165 AD. Dio’s exact birth name is unknown, although it is probable that his full birth name was Claudius Cassius Dio, or potentially Cassius Cio Cocceianus, although that translation is less likely. His father, M. Cassius Apronianus, was proconsul of Lycia and Pamphylia, and legate of Cilicia and Dalmatia. Dio was in the Roman consul twice, perhaps in A.D. 205/6 or 222, and then again in 229. Dio was a friend of the emperors Septimius Severus and Macrinus. He served his second consulship with Emperor Severus Alexander. After his second consulship, Dio decided to retire from political office, and he went home to Bithynia. Dio was named praetor by Emperor Pertinax, and is thought to have served in this office in 195. In addition to his work on the history of Rome from its foundation to the death of Severus Alexander (in 80 separate books), Dio also wrote a history of the Civil Wars of 193-197. Dios history was written in Greek. Only a few of the original 80 books of this history of Rome have survived to this day. Much of what we know about the various writings of Cassius Dio comes from Byzantine scholars. The Suda credits him with a Getica (actually written by Dio Chrysostom) and a Persica (actually written by Dinon of Colophon, according to Alain M. Gowing, in Dios Name, (Classical Philology, Vol. 85, No. 1. (Jan., 1990), pp. 49-54). Also Known As: Dio Cassius, Lucius History of Rome Cassius Dio’s most well-known work is a thorough history of Rome that spans 80 separate volumes. Dio published his work on the history of Rome after twenty-two years of intensive research on the topic. The volumes span approximately 1,400 years, beginning with the arrival of Aeneas in Italy. From The Encyclopedia Britannica: â€Å"His history of Rome consisted of 80 books, beginning with the landing of Aeneas in Italy and ending with his own consulship. Books 36–60 survive in large part. They relate events from 69 bc to ad 46, but there is a large gap after 6 bc. Much of the work is preserved in later histories by John VIII Xiphilinus (to 146 bc and then from 44 bc to ad 96) and Johannes Zonaras (from 69 bc to the end). Dio’s industry was great, and the various offices he held gave him opportunities for historical investigation. His narratives show the hand of the practiced soldier and politician; the language is correct and free from affectation. His work is far more than a mere compilation, though: it tells the story of Rome from the perspective of a senator who has accepted the imperial system of the 2nd and 3rd centuries. His account of the late republic and the age of the Triumvirs is especially full and is interpreted in light of the battles over supreme rule in his own day. In Book 52 there is a long speech by Maecenas, whose advice to Augustus reveals Dio’s own vision of the empire.†

Wednesday, May 6, 2020

Similarities Between George Orwell And 1984 - 1742 Words

People nowadays take their humanity for granted. They have favorite colors, foods, numbers, and hobbies. They grow, play, live, and love without a second thought. Most people have no idea what that is like to live without opinions, without love, or without a childhood. George Orwell reminded people of the dangers of an omnipotent government present to its people in his book 1984. The fictional people in this book are ruled by a fictional government who rule with an iron fist and do not allow their people to live like most people in Orwell’s time. Orwell introduced a terrifying, unbelievable world to readers and they refused to believe anything like that could ever happen. Unfortunately, they were very mistaken. Blaine Harden tells the sad†¦show more content†¦A childhood is the most essential part in taking a big blob of meat and bones and nerves and turning them into a human being. Take one’s childhood away, and one are left with a empty shell walking around i n place of a person. That is exactly what the governments in 1984 and Escape From Camp 14 tried to do with the children. Placing them in cold, heartless classrooms, pitting them against their parents, and placing false facts and ideas in their heads turn children into mindless soldiers geared up to support the government. The government would turn children against their parents, urging them to spy on them and their family and friends. They viewed them as spies, not children. In 1984, it says â€Å"Another year, two years, and they would be watching her night and day for symptoms of unorthodoxy. Nearly all children nowadays were horrible. What was worst of all was that by means of such organizations as the Spies they were systematically turned into ungovernable little savages...... they adored the Party and everything connected to it.† (Orwell 24). These children are taught to ignore any authority figure except for the Party, and turning them into soldiers before they even can read and write. They are taught only what the Party wants them to know and they follow them blindly. Similar events occur in Escape From Camp 14, except the government does not want the children as part of their ranks, but ratherShow MoreRelatedThe Dystopian Novel, By George Orwell, And Andrew Niccol s `` Harrison Bergeron ``1222 Words   |  5 PagesIgnorance is strength (Orwell 7) this is one of the very many slogans that were used to control society in George Orwell s piece 1984. Dystopian literature is a futuristic universe that is oppressive and uses bureaucratic, totalitarian, and/or technological control to control society. In Orwell s Dystopian book 1984, Kurt Vonnegut, Jr s short story Harrison Bergeron, and Andrew Niccol s film In time, there are many examples of a Dystopia is that contain a lot of comparisons between the stories. DystopianRead MoreAnalysis Of 1984768 Words   |  4 PagesChloe Gould Ms. Melnychenko English 1/F 12 October 2017 George Orwells vision coming to life The world today is becoming a 21st century 1984. 1984 by George Orwell foreshadows similarity between technology, safety, and language in todays world as well as in the picture of 1984’ society. The made up idea of telescreens, memory holes, different language, and safety probation have become to simmare to the present world. In Orwells work conclusions can be drawn that he definitely was pointingRead More1984 and Nazism1401 Words   |  6 PagesNobody can disagree with the fact that George Orwell’s vision, in his book 1984, didn’t come true. Though many people worried that the world might actually come to what Orwell thought, the year 1984 came and went and the world that Orwell created was something people did not have to worry about anymore. Many people have wondered what was happening in Orwell’s life and in his time that would inspire him to create this politically motivated book. A totalitarian world where one person rules and declaresRead MoreAn alysis Of George Orwell s The Great Gatsby 1285 Words   |  6 PagesMr.Booth Period 6 English 12/3/14 Author Study of George Orwell George Orwell was a literary tactician who won two major awards because of hia advanced and intriguing use of propaganda. At first glance, his books appear to be stories about animals, however, they contain much deeper and influential meanings. Orwell is most recognized for his portrayal of dystopian societies and how they parallel present society. Through intense allegories, Orwell unintentionally crafted novels that are applicableRead MoreJoseph Stalin And 1984847 Words   |  4 PagesStriking similarities can be drawn when looking at the fictitious government of Oceania in George Orwell’s 1984 and Joseph Stalin’s Soviet Republic. When looking at the way Stalin ran his regime, as well as the effect it had on the citizens of the nation, it’s clear to see that Orwell may have drawn inspiration from Stalin’s Soviet Union when designing the fictitious Oceania. The quality of living in the Soviet Union at the time was almost identical to that portrayed i n 1984. The division of wealthRead MoreThe Themes Of 1984 And George Orwells 19841237 Words   |  5 Pages In many ways, George Orwell used real problems in the world to write his novels. Orwell lived through many events that inspired some of the main topics in his book, 1984. In 1984, George Orwell illustrates what a totalitarian society would be like. At the time that he wrote this book, many citizens of England were afraid of their government having too much power over them. Orwell wrote 1984 to warn the public of what a powerful government can lead to. Even currently, 1984 can be related to differentRead More1984 Dystopian Society Essay1212 Words   |  5 PagesEnvision the presence living in a dystopian society - where citizens are watched day-and-night. George Orwell’s novel 1984, written in 1949, depicts and illustrates the future of the 1980’s. Orwell imagined the world in which totalitarianism reigned, individualism is dead, and history is just sentiment. The world diverged into three superstates: Oceania, Eurasia, and Eastasia. With protagonist Winston Smith and the citizens of Oceania, they have experienced the impression, having to live life behindRead MoreAnalysis of Orwells Coming up for Air and 1984838 Words   |  3 Pagessurface, Coming Up for Air and 1984 are completely different thematically, as one deals squarely with the past and the other is firmly concerned about the future. A deeper probe reveals striking similarities in the way Orwell perceives the effects of war on an individual and collective psyche. Reading both of these novels in tandem reveals the way World War Two solidified many of Orwells beliefs about totalitarian governments and the pitfalls of modernity. Moreover, Orwell seems convinced that societyRead MoreAn Analysis Of George Orwell s The World Of A World Surveillance 970 Words   |  4 Pagescitizens are able to believe whatever the party has to say. This is the world of George Orwell. In comparison with today s society; believe everything Big brother says. Don t think twice about what is being said; just consume what we hear. I think technology is taking us closer to the world of Big Brother. As I compare both societies; I start to see a lot of similarities between George Orwell description of 1984 and our lifestyle. How? Well, for example our phones, they are one way the governmentRead MoreTotalitarianism in Brave New World by Aldous Huxley and Nineteen Eighty-four by George Orwell1270 Words   |  5 PagesThis system was conceptualized mainly to highlight the similarities between Nazi Germany and other fascist states. There’s one underlying difference that one must understand for one to assess the restrictions that totalitarianism puts on one’s liberty. One should realize that totalitarianism states are states where there is a single party rule, where a dictatorship is type of government in which a single person rules. Aldous Huxley and George Orwell are famous authors who opposed totalitarianism, and

Tuesday, May 5, 2020

Wireless Networking And Communicationâ€Free Samples for Students

Question: Discuss About The Wireless Networking And Communication? Answer: Introducation Horn Antennas: A microwave horn or horn antenna is that kind of antenna which is consist of flaring metal waveguide shaped like a horn for the radio waves to be directed in a beam. These antennas are used at microwave frequency and UHF which are more than 300MHz (Esquius-Moroteet al., 2013). There are several types of horn antennas the corrugated horn antenna, conical horn and pyramid antennas. The transition between free space and wave guides are affected on the enabling of this antenna. Following are the strength and weakness of the Horn antennas: Strength Weakness Good impedance match Flare angled and length of the flare must not be very small Small minor lobes are formed Decides the directivity Greater directivity Designing of the flare angle Narrow beam width Avoids the standing waves Helical Antennas: Helical antenna consists of wire that can conduct in the form of a helix. Helical antennas are mostly grounded over a plane ground. Thus, feed line gets connected between the ground and the bottom of the helix. The frequency by which the helical antenna operates is from 30MHz to 3GHz (Ju Zhang, 2014). Following are the strength and weakness of the Helical antenna: Strength Weakness Wider bandwidth Efficiency decreases with the number of turns Provide polarized waves circularly The antenna size is large so it requires more space Have simple design Also can be used at HF and VHF bands Highest directivity Yagi Antennas: Yagi antennas are also known as the Yagi-Uda antenna, which is has been constructed in such a way that is simple but also has higher gain that is greater than 10dB (Esquius-Moroteet al., 2013). This antenna can be operated in HF to UHF bands that are from 3MHz to 3GHz, therefore has smaller bandwidth. Basically used in the roof tops. Following are the strength and weakness of the Yagi antenna: Strength Weakness High directives is achieved Prone to noise High gain is achieved Experiences degradation of the electrical characteristics Less amount of power is needed Frequency range and bandwidth is limited Easy of handling and maintenance Prone to atmospheric effects Broader coverage of frequency Cellular Antenna: Cellular antennas are also called the cell antennas. These are basically used to make conjunction with the help of several power boosters like inline amplifier and some of them are directly connected with the cell phone adapter cables (Honget al., 2014). Following are the strength and weakness of the Cellular antenna: Strength Weakness Wireless service Effects the environment Can be used remotely Data and signals might get lost some times Parabolic Reflector Antenna: This is mainly made of metal and screen mesh and is used for the conjunction with horn antennas. EM-waves falls on the wide dish and the gets radiated in the air during the transmission. Following are the strength and weakness of the Parabolic antenna: Strength Weakness Wider bandwidth Requires drive element and reflectors High gain Additional cost may be needed High directivity Not as small as other antennas thus used in specific purpose Future Prospective: As per the requirement of the question, Helical antenna would play the most dominant player in the future perspective: The Beam mode or Axial operation: The field of radiation is at the end in this mode of radiation, the end-fire is directed along the helical axis. The wave is either circular or may be circularly polarized. The direction along the beam axis at oblique angles produces minor lobes and hence the radiation is broader than the other antennas (Abbasiet al.,2016). Perpendicular or Normal mode of radiation: The radiated waves are circularly polarized and the radiation field of the helix is normal and the radiated waves are polarized circularly. This is to obtain if the dimension of the helix is small when compared to wavelength Advanced wireless technologies: Voice Over IP Network (VoIP) uses the Internet Protocol that helps in transmitting the voice over an IP network. This transmission is done through packets, providing the required service to the clients (Ju Zhang, 2014). This technology is used in several browsers. The main advantages of using this VoIP are this is cost effective, facilitates multi-vendor interoperability, data networks and integrated IP voices. There are several protocols in VoIP like: SIP, MGCP, Megaco, H.248 and H.323. VoIP applications are broadly used over the internet browsers, used in voice processing, has to be flexible and thus allow a mixture of private and public service that helps in adapting the local regulations (Loo, Mauri Ortiz, 2016). The security concerns of VoIP are much similar to the internet connected devices this tends to the hackers knowing the connections vulnerability may plant DoS attack, comprise the voice mails, record all the conversation and data breach the data of the customers. It is a challenging task to route the VoIP traffic through network address translators or firewalls. References Abbasi, Q. H., Rehman, M. U., Qaraqe, K., Alomainy, A. (2016). Advances in body-centric wireless communication: Applications and state-of-the-art. Institution of Engineering and Technology. Esquius-Morote, M., Fuchs, B., Zrcher, J. F., Mosig, J. R. (2013). Novel thin and compact H-plane SIW horn antenna. IEEE Transactions on Antennas and Propagation, 61(6), 2911-2920. Hong, W., Baek, K. H., Lee, Y., Kim, Y., Ko, S. T. (2014). Study and prototyping of practically large-scale mmWave antenna systems for 5G cellular devices. IEEE Communications Magazine, 52(9), 63-69. Jehangir, S. S., Hassan, A., Sharawi, M. S. (2016, June). A 4-element dual wideband circular Yagi MIMO antenna system with loop excitation. In Antennas and Propagation (APSURSI), 2016 IEEE International Symposium on (pp. 69-70). IEEE. Ju, H., Zhang, R. (2014). Throughput maximization in wireless powered communication networks. IEEE Transactions on Wireless Communications, 13(1), 418-428. Karnaushenko, D. D., Karnaushenko, D., Makarov, D., Schmidt, O. G. (2015). Compact helical antenna for smart implant applications. NPG Asia Materials, 7(6), e188. Loo, J., Mauri, J. L., Ortiz, J. H. (Eds.). (2016). Mobile ad hoc networks: current status and future trends. CRC Press. Wang, C. X., Haider, F., Gao, X., You, X. H., Yang, Y., Yuan, D., ... Hepsaydir, E. (2014). Cellular architecture and key technologies for 5G wireless communication networks. IEEE Communications Magazine, 52(2), 122-130.

Sunday, April 12, 2020

Paper Products Corporation Essays - Marketing, Office Equipment

Paper Products Corporation Mary Miller is the marketing manager for Paper Products Corporation and she has to decide whether she should allow her largest customer to buy some of Paper Products' file folders and market them under their own name (Natcom Inc.) rather than the FILEX brand used by Paper Products. Mary is afraid that if she doesn't accept the offer, the customer will find another file folder producer. Mary really only has two options; accept the offer from Natcom or refuse the offer from Natcom. There is a certain degree of risk involved with either option and she needs to decide which option is the safest for Paper Products Corporation. If Paper Products refuses the offer they are putting themselves in a position to possibly lose 30 percent of their business, approximately 12 million dollars per year. Even if Natcom continued purchasing their other supplies from Paper Products, and only quit purchasing file folders, the business would lose approximately 4.2 million dollars per year. If Mary decided to take the offer from Natcom, and allow them to sell Paper Products' file folders with their name, she would be going against company policy and it would not be easy to change this policy. It would be very easy for Paper Products to accommodateNatcom's offer because they have excess capacity. If they turn down the business, Natcom could go to another producer and cut into Paper Products' sales at Natcom stores. Another benefit of this offer is that Paper Products would not have to spend any marketing dollars to acquire this new business. Natcom came to them with this offer and it did not cost Mary Miller, or Paper Products anything. According to the marketing concept, Mary should accept the offer from Natcom. As marketing manager, Mary should identify what the customer needs, and make Paper Products Inc. the best company at satisfying those needs for a profit. In this case the customer is Natcom and they obviously need to market a line of file folders with their name attached. This need should be clear to Mary because her customer has now approached her three times with this request. Mary will need her expert marketing skills when she tries to sell this idea to Bob Butcher, Paper Products president. Mr. Butcher is primarily interested in the development of new products but he will most likely be interested in this proposal since it deals with his companies' biggest customer. There will have to be a policy change for Paper Products Inc. concerning the corporate policy of refusing dealer-branding requests. Paper Products implemented this policy because they wanted the success of their products to depend on the quality rather than just a low price, but only 40 percent of their file folder products are in a specialized line while the other 60 percent are relatively homogeneous shopping products. The success of the homogeneous file folders will be very dependent on the price rather than the quality, therefore this policy depending on quality rather than low price needs to be revised. Mary should also approach Mr. Butcher about using some more of the company's available money for the promotion of their existing brands. Paper Products needs to pull some of their money out of new-product development and attempt to achieve some market penetration. Although 60 percent of the current market does sound appealing, they may be able to grab some of the remaining 40 percent with some good promotions and market penetration.

Tuesday, March 10, 2020

Riordan Manufacturing Production Plan

Riordan Manufacturing Production Plan Free Online Research Papers Riordan Manufacturing’s China plant produces electric fans for distribution worldwide. The plan operates as a decentralized unit of Riordan Manufacturing. The materials required for production are produced locally. The primary materials used in the production of the fans consist of electric motors and plastic polymers. The plastic components for the fan are injection molded on site at Riordan Manufacturing in China. Fans are made to stock in anticipation of forecasted sales. Customers provide an anticipated purchase quantity of fans for the year. The sales for fans are forecast based on previous years’ sales. These forecasts drive production planning. This creates inefficiency in the production planning process. The China plant also designs and develops custom fan products for worldwide customers. Although Riordan Manufacturing has an estimate from customers for yearly requirements of custom fans, the orders are received randomly throughout the year. Custom fan orders are not included in the forecasts. Data required for planning is located in two different places and are not integrated. The material needs in the forecast are incomplete, requiring a manual effort to track requirements for custom fan orders. Riordan could benefit from streamlining material and production processes to reduce costs and cycle time in delivering product to customers. Custom Orders The Random spacing of orders for custom fans with varying quantities make it difficult for Riordan to estimate material requirements in the short term. The custom fans are designed and developed under an individual contract with the customer. A separate contract vehicle is used for a small pilot production run to validate the design of the fan and the production process. A separate contract is required since the cost of the production fan is unknown until the fan is developed. The development process and transition to production can be improved. The pilot production program can incorporated into the development process by building prototypes during development. Since Riordan has developed custom fans in the past, the information from the past projects can used to estimate the costs adequately. Alternatively, the contract vehicle could be converted to a cost type contract. The production process for custom fans requires multiple set-ups during the year and creates material ordering challenges. Riordan should conduct trade study and consider implementing an alternate process. The alternate process would be to produce the estimated number of custom fans for a customer in one or two production runs. These production runs will be entered into the production forecast to eliminate the difficulty with estimating material requirements. The first production run should immediately follow the pilot production run when the design and build process have been validated. Since the customer estimates are annual, producing a six month inventory of fans would be low risk. Riordan can negotiate with customers for storage cost sharing. The increased efficiency and elimination of material planning issues will more than cover the cost of storage. Supplier Management Riordan Manufacturing’s supplier for electric motors has an on time delivery of 93%. Delays in material receiving create bottle necks in production. Riordan should work with the supplier to improve the delivery schedule by providing accurate forecasts. Alternatively, a second source of supply should be identified to assure electric motors are received on time for production. The polymer supplier has not had any issues in meeting delivery requirements. Riordan should consider discontinuing the safety supply of polymers. Since supply is not an issue, the stockpiling adds costs that are easily avoidable. Material Receiving Riordan material receiving process now is that trucking company delivers the material to the dock. The supervisor compares the shipping document against scheduled incoming orders. Team unloads the materials and delivers to the factory. At the end of the day, the receiving supervisor gives the log to the receiving clerk. The Clerk data into the inventory control system. The ordering system is not tied to inventory control. Bottle Necks The receiving supervisor performs a manual verification process. The truck driver and loading crew are waiting for the verification. Any discrepancies found must be resolved before the material is unloaded and stocked. Material can not be stocked until the manual verification is complete, creating a potential bottleneck in the process. The second potential bottleneck is the receiving clerk. Although material is physically in the stockroom, the inventory control system does not reflect the new material until the data is manually entered into the system. Since this occurs at the end of the day, the material inventory will not show in the system until the following day. The receiving clerk is a single point failure that could bring the process to a stop. The bottle neck could occur from the manufacture of the Riordan raw material, such as not getting their product to supply the part that is needed to deliver to Riordan. New Receiving Process Riordan should look into changing the process of receiving their material from manual to computer based process. Riordan could incorporate a barcode receiving data collection process. There are devices that will support bar code reading, this applications will use the latest Microsoft handheld computer operating systems. By incorporating the barcode system this will provide the company with real-time processing, this will improve the inventory accuracy. The barcode system will improve on the ability to process the incoming data immediate for both receiving and shipping. This process will also provide seamless tracking and instant visibility of inventory and reduced paperwork. Imposing the bar code on the material supplier will benefit both the supplier’s process and the new process at Riordan Manufacturing. Manufacturing with Inventory The manufacturing inventory is done manually at the end of each day. The manufacturing team submits a form to the inventory clerk with completed product data and raw material consumption. The data is entered into the inventory for assemblies and sub-assemblies. The bar coding of raw material could easily be extended to include sub-assemblies and completed products. Scanning the data into the inventory system would automate the process and provide real time work in process status. The manual forms completed by manufacturing and data entry by inventory clerk are eliminated. Cost savings realized from the revised process will easily provide a return on investment for the bar code system. Final Product Shipping The sales department completes enters customer orders into the shipping and billing system. Orders are filled and the shipping data is entered into the shipping and billing system. Copies of the orders shipped are sent to a clerk to be manually entered into the inventory system for update of completed stock. A physical inventory is conducted annual to reconcile quantities of raw material, sub-assemblies and finished product. Again, there are multiple independent systems that do not communicate and numerous manual entries on forms and data entry into the inventory control system. The bar code system described for the material receiving and manufacturing inventory could readily be implemented in final product shipping. The bar codes will allow for automatic data entry as orders are processed. The number of opportunities for error is significantly decreased. The need for the annual physical inventory may be eliminated, or the reconciliation scope significantly reduced. Research Papers on Riordan Manufacturing Production PlanBionic Assembly System: A New Concept of SelfThe Project Managment Office SystemTwilight of the UAWOpen Architechture a white paperIncorporating Risk and Uncertainty Factor in CapitalGenetic EngineeringDefinition of Export QuotasNever Been Kicked Out of a Place This NiceInfluences of Socio-Economic Status of Married MalesMarketing of Lifeboy Soap A Unilever Product

Sunday, February 23, 2020

PepsiCo in 2007 Case Study Example | Topics and Well Written Essays - 1250 words

PepsiCo in 2007 - Case Study Example Natural resources essentially drop out of the competitive equation. Being born rich becomes much less an advantage than it used to be. Technology gets turned upside down. New product technologies become secondary; new process technologies become primary. PepsoCo obtains better terms from distributors and suppliers and promotes their products and services to consumers better than foreign firms because of common cultural heritage, ties, and language should be used for their greatest advantage. The main strength is new product development and product reformulation. Customers accept, reject, or alter propositions, perhaps through on-the-spot negotiations. Also, PepsiCo establishes close relations with distributors and follows aggressive acquisition strategy. The company relies on innovations and Product One strategy and strong leadership (Thompson et al 2008). For PepsiCo, Power One strategy is both a component and a determinant of the marketing mix. The company considers the life-style factors influencing product development. Urbanization, leisure, competition, discretionary income, travel, styles, tastes, automobiles, informality, and convenience have led to the emphasis on product form, readiness, packaging, combination, and selectio n convenience. For PepsiCo, product development refers to the conversion of ideas into successfully marketed products. It combines technical and marketing competence, and is concerned with strategies of programmed introduction of new products to markets as replacements for decaying ones. Since it carries out an important mission directed at corporate growth and advancement, product development should report to top management (Thompson et al 2008). Strong leadership and positive corporate culture support development and strategic growth of the company. Opportunities In implementing the product mix concept, companies are shifting away from being producing units, with set production capacities that merely broaden their line by adding similar items. They are becoming units that assess market opportunities against such criteria as rate of return on investment, and that change their facilities when the opportunities warrant it. This orientation demands a change from product rigidity to product flexibility. International expansion proposes great opportunities for PepsiCo (Thompson et al 2008). The idea is to establish effective management in multi-brand companies by developing a series of profit centers in which product executives assume responsibility for the total marketing effort for a line. This approach grows out of the inability of one executive to master the intricacies and details of marketing several dozens or hundreds of products. Product managers develop product ideas, nurture their brands, compete effectively within and outside the company , prepare budgets, work with marketing-research and advertising agencies, influence salesmen, wholesalers, and retailers, and generate sales, profits, and larger market shares. They understand and represent markets, customers, and consumers. "PepsiCo management believed international markets offered the company's greatest opportunity for growth since per capita consumption of snacks in the United States averaged 13.9 servings per month" (Gambler 2008). Weaknesses Both PepsiCo and distribution-channel members are faced with the problem of deciding the best combination

Thursday, February 6, 2020

Understanding Management Essay Example | Topics and Well Written Essays - 1500 words - 1

Understanding Management - Essay Example A close analysis of the design, fabrication, and assembly departments reveals that the workers have exhibited mixed reactions towards the new system adopted. This paper will critically analyse the management theories applied in each department. Workers in the design department have made it clear that their job description involves a high level of creativity and complexity. Therefore, the employees feel that the performance related pay system does not compensate them appropriately. Since they apply their creativity in their daily activities, they have the conviction that such talent deserves proper recognition and rewards. In addition, the employees have highlighted that the products of their creativity should be considered as their intellectual capital (Markert 2008, p. 41). Unfortunately, the company has been against this idea. In the view of the management team, all the creations of the design produced by the department staff members remain to be the property of the company as long as such individuals are staff employees to the company. Although the company management is unwilling to consider the issues raised by the employees in this department, they do not consider replacing the staff members. The management team is we ll aware that employees with the level of talent required are rare. The board members have tried negotiation with the professional staff members without any success (Zgarrick 2012, p. 67). The professional work-based assessors have made it clear that the payment and reward system adopted by the company has negative effects on the quality of the designs. The assessors suggest that the company should hire the staff members as consultants and not full-time staff members. The management approaches used by LIPC Company reveals that the classical management theory is in place. The classical management theory focuses on proper organization in an effort to register increased productivity. Usually, the